Glide's founders are working private hire drivers. We've watched passengers wait an hour in the rain on a Friday night while drivers sat at home — because the fares an algorithm set weren't worth the fuel. Glide exists to end that.
Algorithm-set fares leave drivers losing money on short jobs after commission, fuel, and vehicle costs. Legacy cab firms send drivers from miles away while another driver finishes a job two streets over. Passengers lose. Drivers lose. Only the algorithm wins.
Glide flips it: the passenger sees a fair base fare and can raise it when it matters. The driver sees the full fare and chooses. Both sides agree — transparently, on their own terms — and the nearest driver takes the job.
Built by local drivers who know the roads and the shifts. Starting in South Wales, growing across the UK — with local knowledge and real accountability at the core.
Licensed operator, licensed drivers, licensed vehicles — enforced by our platform, not left to chance. Every trip pre-booked and recorded.
Our full fee table is public. Riders see what they pay; drivers see what they keep. If we can't publish it, we don't charge it.
Glide Labs Limited registered at Companies House (No. 17324804), founded by working private hire drivers.
Operator licensing under way; rider and driver apps in active development with real-time dispatch, secure in-app payments, and live tracking.
Recruiting our first drivers in South Wales — priority approval and launch incentives for early joiners.
iOS and Android launch across South Wales first — then the rest of the UK.
Glide
Trading name of Glide Labs Limited
Registered in England & Wales
Company No. 17324804
71–75 Shelton Street
Covent Garden
London WC2H 9JQ
United Kingdom
Riders, drivers & press:
hello@theglideapp.com
Riders, drivers, and anyone tired of watching three cancelled cars in a row.